{"id":837075,"date":"2010-10-18T18:21:00","date_gmt":"2010-10-18T18:21:00","guid":{"rendered":"https:\/\/blogue.rbe.mec.pt\/837075.html"},"modified":"2026-05-14T05:27:59","modified_gmt":"2026-05-14T05:27:59","slug":"marketing-para-bibliotecas","status":"publish","type":"post","link":"https:\/\/projetos.dge.mec.pt\/rbe\/?p=837075","title":{"rendered":"Marketing para Bibliotecas"},"content":{"rendered":"<div class=\"separator\" style=\"clear: both; text-align: center;\"><a href=\"http:\/\/1.bp.blogspot.com\/_Ktgp5ZkbTjk\/TLx-sGUq9eI\/AAAAAAAACBM\/FK3NdIEWB7s\/s1600\/Bad+Forma%C3%A7%C3%A3o.bmp\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" height=\"84\" src=\"https:\/\/projetos.dge.mec.pt\/rbe\/wp-content\/uploads\/2026\/05\/BadFormaC3A7C3A3o_1.bmp\" width=\"320\" \/><\/a><\/div>\n<div class=\"separator\" style=\"clear: both; text-align: center;\"><\/div>\n<div class=\"separator\" style=\"clear: both; text-align: justify;\"><span class=\"Apple-style-span\" style=\"font-family: Arial, Helvetica, sans-serif;\">A delega\u00e7\u00e3o Sul da BAD, em Faro, vai levar a efeito nos dias\u00a0\u00a027 a 28 de Outubro de 2010, uma ac\u00e7\u00e3o de forma\u00e7\u00e3o sobre \u00a0<i><b>Marketing em Bibliotecas<\/b><\/i>. Tem como objectivos dar a conhecer aos formandos &#8220;<\/span><span class=\"Apple-style-span\" style=\"font-family: Arial, Helvetica, sans-serif;\">os princ\u00edpios do marketing de servi\u00e7os aplicado \u00e0s bibliotecas&#8221; e \u00a0&#8220;apresentar o Plano de Marketing como instrumento fundamental de trabalho no desenvolvimento da estrat\u00e9gia de Marketing, no contexto da gest\u00e3o das bibliotecas&#8221;. Ser\u00e1 formadora\u00a0<\/span><span class=\"Apple-style-span\" style=\"font-family: Arial, Helvetica, sans-serif;\">Maria Jo\u00e3o Barradas, \u00a0 bibliotec\u00e1ria do Campus da Penha da Universidade do Algarve.<\/span><\/div>\n<div class=\"separator\" style=\"clear: both; text-align: justify;\"><span class=\"Apple-style-span\" style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<div style=\"text-align: justify;\"><span class=\"Apple-style-span\" style=\"font-family: Arial, Helvetica, sans-serif;\"><span class=\"Apple-style-span\" style=\"font-size: small;\">Hor\u00e1rio 9h30 \u2013 13h00 14h00 \u2013 17h30<\/span><\/span><\/div>\n<div style=\"text-align: justify;\"><span class=\"Apple-style-span\" style=\"font-family: Arial, Helvetica, sans-serif;\"><span class=\"Apple-style-span\" style=\"font-size: small;\">Universidade do Algarve\u00a0<\/span><\/span><br \/><span class=\"Apple-style-span\" style=\"font-family: Arial, Helvetica, sans-serif;\"><span class=\"Apple-style-span\" style=\"font-size: small;\">Biblioteca do Campus da Penha<\/span><\/span><br \/><span class=\"Apple-style-span\" style=\"font-family: Arial, Helvetica, sans-serif;\"><span class=\"Apple-style-span\" style=\"font-size: small;\"><br \/><\/span><\/span><\/p>\n<div style=\"text-align: right;\"><span class=\"Apple-style-span\" style=\"font-family: Arial, Helvetica, sans-serif;\"><span class=\"Apple-style-span\" style=\"font-size: small;\">Programa\u00a0<\/span><a href=\"http:\/\/www.apbad.pt\/Downloads\/formacao\/Del_Sul\/Programa_Marketing_bibliotecas_SUL.pdf\"><span class=\"Apple-style-span\" style=\"font-size: small;\">&gt;&gt;<\/span><\/a><\/span><\/div>\n<div style=\"text-align: right;\"><span class=\"Apple-style-span\" style=\"font-family: Arial, Helvetica, sans-serif;\"><span class=\"Apple-style-span\" style=\"font-size: small;\">Inscri\u00e7\u00f5es <a href=\"http:\/\/www.apbad.pt\/Formacao\/Continua\/formacao_inscric.htm\">&gt;&gt;<\/a><\/span><\/span><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A delega\u00e7\u00e3o Sul da BAD, em Faro, vai levar a efeito nos dias\u00a0\u00a027 a 28 de Outubro de 2010, uma ac\u00e7\u00e3o de forma\u00e7\u00e3o sobre \u00a0Marketing em Bibliotecas. Tem como objectivos dar a conhecer aos formandos &#8220;os princ\u00edpios do marketing de servi\u00e7os aplicado \u00e0s bibliotecas&#8221; e \u00a0&#8220;apresentar o Plano de Marketing como instrumento fundamental de trabalho no desenvolvimento da estrat\u00e9gia de Marketing, no contexto da gest\u00e3o das bibliotecas&#8221;. Ser\u00e1 formadora\u00a0Maria Jo\u00e3o Barradas, \u00a0 bibliotec\u00e1ria do Campus da Penha da Universidade do Algarve. Hor\u00e1rio 9h30 \u2013 13h00 14h00 \u2013 17h30 Universidade do Algarve\u00a0Biblioteca do Campus da Penha Programa\u00a0&gt;&gt; Inscri\u00e7\u00f5es &gt;&gt;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[188,47],"tags":[],"class_list":["post-837075","post","type-post","status-publish","format-standard","hentry","category-associacoes-de-bibliotecas-e-bibliotecar","category-formacao"],"_links":{"self":[{"href":"https:\/\/projetos.dge.mec.pt\/rbe\/index.php?rest_route=\/wp\/v2\/posts\/837075","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/projetos.dge.mec.pt\/rbe\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/projetos.dge.mec.pt\/rbe\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/projetos.dge.mec.pt\/rbe\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/projetos.dge.mec.pt\/rbe\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=837075"}],"version-history":[{"count":1,"href":"https:\/\/projetos.dge.mec.pt\/rbe\/index.php?rest_route=\/wp\/v2\/posts\/837075\/revisions"}],"predecessor-version":[{"id":3099546,"href":"https:\/\/projetos.dge.mec.pt\/rbe\/index.php?rest_route=\/wp\/v2\/posts\/837075\/revisions\/3099546"}],"wp:attachment":[{"href":"https:\/\/projetos.dge.mec.pt\/rbe\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=837075"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/projetos.dge.mec.pt\/rbe\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=837075"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/projetos.dge.mec.pt\/rbe\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=837075"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}